Using Probability Distribution In Research Simulat

|Aquine Industries | |Memo

To:Aquine Sh beholders

From:Hector Salazar

CC:Sripathi Nilkar

Date:4/26/2011

Re:Declining Market Share

Declining Market Share

With a gloomy market make do of 5%, Aquine Industries has recently experienced an all time low within the first quarter of the recent year for the windup(prenominal) watch division. With the exception of the chronometer mechanical watch division, the rest of the order has been successful thus far. However, an increase of watchers has been recently rejected by the Swiss Official Chronometer Control (SOCC). As a consultant, Aquine essential figure out why the mechanical watch division is losing market share, why sales have been declining, and why the SOCC is rejecting a number of watches.
One possibility for an ineffective publicize outpouring is the declining market share and low sales. Aquine Industries Spokesperson Krysten Neiman and myself have conducted the chase research via customer survey with 500 respondents.



The results of the survey are as follows:
 
·         59% secern advertising appeals to them
·         67% look up to Krysten Neiman
·         66% are proud to wear an Aquine Chronometer
·         61% say they are more likely to purchase an Aquine Chronometer after eyesight the ad
·         60% thought the SOCC certification was important
·         78% are free to pay more for the certification

Through the conclusion of this research, the results show the advertising campaign is and has been effective; the declining of market share is not caused by its advertising campaign.

Quality and craftsmanship may be in addition play a factor for the declining market share. A modernistic research was conducted in accordance with certification process and decompose the number of watches rejected then. The SOCC will be rejected if the attribute of the watch fails one of its seven tests. The...If you want to get a full essay, order it on our website: Ordercustompaper.com



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